Some of the leading food producers of the late nineteenth century, like Sylvester Graham, whose name lives on in food form (i.e. Graham Crackers) and that of the inventor Kellogg, who invented Kellogg's Corn Flakes, believed in foods that would not excite the passions. These men deliberately suppressed the libido by promoting vegetarianism, believing that the human sex drive was the source of most of the ills of the world. One of their main targets was to suppress what was considered the debilitating scourge of masturbation. As scholar Vern L. Bullough writes, Kellogg was an inheritor of the eighteenth century tradition which held that masturbation led to a host of ailments and then insanity. Link→
The result of this libido suppressing campaign through regulating diet, and over a century of replacing meat and eggs with carbohydrates, has been a lowering of testosterone in males and to a lesser extent in females, globally. This has created a controllable population and lowered resistance against abuse of authority.
The suppression of certain hormones like testosterone has resulted in shaping the inner inclination of males to be more malleable. Part of the changes in the male psyche that we can expect from the change into a new cycle of conduct, is an increase in testosterone in both males and females.* But unlike previous cycles in which a testosterone increase bred an increase in domineering and violent behavior, the testosterone increase will (in this cycle) prompt a drive to become a spiritual warrior; an impetus to excel at self-discipline and push the boundaries of uncovering the untapped abilities of man.
The hormones affect the way we see and respond to the environment. The pheromones are the unspoken language that we use to communicate subtle messages to others.
When the male's hormones start steering him away from being a warrior, towards becoming a spiritual warrior who fights against illusion, this change is conveyed to others. Spiritual strength becomes the desired attribute that attracts future mates. Instead of brute force being the main characteristic of men, spiritual mastery becomes regarded as the ideal of a masterful man.
During this new cycle, sex appeal is no longer the lure and bait that it has been for centuries in order to attract a suitable mate. The spiritual master is not attracted to shallow appearances and sexual prowess, but has the wisdom to see the intrinsic value of qualities that lie beyond the appearances. In other words, her appeal as a partner comes from inner quality and development.
The conclusion of the changes in the way men and women relate, is that the intrinsic value of self-developed individuals will be signaled by evolved hormonal and pheromonal messages. There will be less immature expectations of each other, and more self-sovereign cooperation. The planetary race of humanity is graduating from competitive independence to interdependence — a cycle in which there is supported diversity and each partner is allowed to contribute his or her gifts and talents without arousing the immature response of competitiveness in the other partner.